Kälm

Client:

Kälm

Type:

Creative Direction

,

Identity

Batch.Works logo over a photo of a box of 3D printed objects
Batch.Works product catalogue book on a work top with a graphic printed image on the front
Batch.Works product catalogue book on a work top with a graphic printed image on the front
Batch.Works product catalogue book on a work top with a graphic printed image on the front

A calm and approachable brand identity built around the values of wellness, balance, and everyday relaxation

Streetside billboard with flyposters of the Batch.Works brand and illustrations
Streetside billboard with flyposters of the Batch.Works brand and illustrations
Streetside billboard with flyposters of the Batch.Works brand and illustrations
Streetside billboard with flyposters of the Batch.Works brand and illustrations

Project Description

Kälm is a CBD wellness brand designed around the idea of slowing down and finding balance in everyday life. Its visual identity combines warm ochre tones, soft pastels, and a minimalist design language to create a calm, welcoming presence across every touchpoint.

The packaging embraces simplicity and refinement, reflecting the brand’s commitment to natural well-being and mindful living. Through a carefully considered use of color, typography, and composition, Kálm offers a visual experience that feels as soothing and restorative as the product itself.

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Tauro

Un nuevo ayer

Turbo release

Zumiño

Zume do baixo miño